Kyte Financial Planning

Logo Design Branding

Logo Design
Branding

Branding that
takes off

We partnered with Kyte Financial Planning to create a distinctive and meaningful brand identity that reflects their ethos of freedom, growth, and protection. Inspired by the concept of flight, we designed a unique logo and crafted a brand identity system featuring a stylised kite icon, combining clean, modern typography with a fresh colour palette that evokes trust and optimism.

The Brief

To create a distinctive and meaningful brand identity that reflects Kyte's values of freedom, growth, and protection, while establishing a memorable presence in the financial planning sector.

Kyte Financial Planning needed a standout brand identity that clearly communicated their expertise and values.

Create a unique, memorable brand for the competitive financial planning sector
Design a visual identity that reflects commitment to protection and guidance
Incorporate visual metaphors that represent freedom, growth, and protection
Craft a scalable identity that maintains consistency across all mediums

The Process

Our design process was strategic and collaborative, ensuring the final brand perfectly captured Kyte's values and mission.

We crafted a bold, contemporary brand identity that embodies Kyte's ethos of financial freedom, protection, and growth. The centrepiece of the brand is a custom-designed kite icon, rich with symbolic meaning.

We included an icon set for use across the website and printed collateral.

Gained insights into Kyte's mission, values, and goals. Researched the financial planning market to identify opportunities for differentiation
Explored kite-inspired concepts to symbolise financial freedom and protection
Refined the iconography to embed meaningful visual elements
Created a cohesive visual identity, including typography and colour palette

Housing/Mortgages

Arrow / Directional

Protection / Certification

Warning/Exclamation

Structure/Organisation

The Solution

To bring Kyte Financial Planning's brand to life, we developed a strategic, design-led solution that balances professionalism, symbolism, and visual impact.

The result is a polished, meaningful brand identity that positions Kyte Financial Planning as a trusted partner in financial growth, helping clients soar toward their goals with confidence.

A Distinctive Logo: We designed a unique kite-inspired icon that seamlessly integrates upward arrows, symbolising growth and ambition, and a negative- space diamond shape to represent investments and financial security
Cohesive Visual Identity: We selected a modern, clean typography style and a trustworthy, approachable colour palette to enhance clarity and brand recognition
Symbolism with Purpose: Every element of the brand identity was crafted to reflect Kyte's mission of guiding clients toward financial freedom, reinforcing their expertise and reliability
Versatile & Scalable Design: The brand system was designed for seamless application across digital, print, and marketing materials, ensuring a consistent and professional presence across all platforms

The pixel-
powered impact

Recognisable Identity

The new kite-inspired logo visually connects to the brand name while symbolising growth, security, and financial freedom, making Kyte instantly recognisable.

Consistent Branding

A cohesive visual identity ensures Kyte presents a professional, trustworthy image across digital, print, and marketing materials.

Stronger Market Positioning

The brand now reflects Kyte's expertise and values, differentiating them in the financial planning sector and building client confidence.

Versatility & Scalability

The brand assets are optimised for various platforms, ensuring a seamless and professional presence across all touch points.

A Brand Built to Grow

With a solid visual foundation, Kyte is positioned for long-term success, supporting their growth and client engagement.

Clear & Engaging Messaging

The branding and logo communicate Kyte's mission effectively, making it easier for clients to connect with their services.

From concept
to compliments

Mark Hansard

Director Kyte Financial Planning

Little Pixel Creative worked with us on our brand, imagery, and logo. We were extremely happy with what was created and would highly recommend them.
grey-stars

Creative
collaborations

Conversis

An updated brand that reflects Conversis’ commitment to providing high-quality translation services.

Kyte Financial Planning

Branding that takes off

The Brief

The Process

The Solution

The pixel-powered impact

Recognisable Identity

Consistent Branding

Stronger Market Positioning

Versatility & Scalability

A Brand Built to Grow

Clear & Engaging Messaging

From concept to compliments

Mark Hansard

Creative collaborations

Conversis

Authentic Brew

Longmuir Financial Planning

Sneaker Sisterhood

Sterling Renovations

Hansard Owens