Harri May Flowers

Year

Feb. 2021

Services

Location

Witney, Oxford, UK

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Harri May Flowers offers a bespoke and personal service to create floral displays for weddings, sympathy and corporate events as well as residential.

Starting in 2012, Harri May Flowers has grown from strength to strength covering many venues across Oxfordshire, Gloucestershire and the Cotswolds. Starting from arrangements made at home to now having a shop and studio within the grounds of Bampton Garden Centre.

I need a new logo that elevates my established business to coincide with the opening of my first shop and studio. I will require a full branding suite and print work that keeps everything consistent. I'd love to keep the hydrangea’s from the existing identity but other than that, you have complete free reign!

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The colour palette was built from looking at photos of hydrangea's - an element that Harriet wanted to keep in her new identity system. The shades of each of the 2 colours, green & purple, allows to extend the palette. The colours chosen feel very organic and natural which coincides with the nature side of the brand and whilst it feels like a classic set of colours, it also feels very modern and in keeping with modern trends. The colours aren't too dissimilar to that of the old logo and therefore also helps to bridge the gap between old and new.

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Old Logo

Very generic looking

No real identity there with the brand

Doesn't translate well for print

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New Rebrand

Logo that is able to be used across everything

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More personal feel with cleaner illustration

Feminine script text for a traditional yet modern vibe

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